Tuesday, June 05, 2007

The (re) Search continues

More on ITV Play research..

Rather pleasingly I got some assistance via my Linked in request. One with some ideas and input the other a guy kind enough to have a dry run on the questionnaire.

I also now have 2 further books to help with the branding angle – No Logo and A Preface to Marketing Management both via the rather fantastic Bookmooch
Views on ITV Play and Participation TV?
Please e-mail ITVplaysurvey@btopenworld.com
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