Saturday, August 26, 2006

Charles Allen slags off C4



Interesting that Charles Allen the outgoing ITV CEO has decided to have a go at C4 and the BBC.

Andy Duncan who I think is doing a remarkably good job at Horseferry Road has ruled himself out of the race to succeed the departing Allen and the ITV hot seat is looking a bit of a poisoned chalice.

Now I personally have thought that there are questions about C4’s status as a quasi- commercial broadcaster but having seen the disaster commercially and critically that ITV has become I’m thinking twice about ITV’s own version of market failure.

The new boss will have one chance to correct the errors of recent times with a new ITV branding proposition key to any recovery.
You can get Charles's keynote address here

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